The Ojasara Standard
Effective: January 11, 2026
Our Commitment to Excellence in Research-Driven Publishing
📊 The Ojasara Standard
Every article published on Ojasara adheres to this standard: research-backed, expert-reviewed, transparently sourced, and genuinely useful. We hold ourselves accountable to these principles.
Why This Standard Exists
The internet is flooded with low-quality content—articles written to game search engines rather than genuinely help readers. At Ojasara, we believe the solution isn't more content; it's better content.
The Ojasara Standard is our public commitment to quality. It defines what we will and won't publish, how we verify information, and how we maintain reader trust.
E-E-A-T Framework
Google's E-E-A-T framework (Experience, Expertise, Authoritativeness, Trustworthiness) guides our editorial process:
Experience
- Our contributors have hands-on experience with the topics they cover
- Pet content is written by pet owners, veterinary professionals, or researchers with direct subject matter experience
- Blogging content is written by creators who have built successful websites
Expertise
- Authors have demonstrable qualifications or years of relevant experience
- Technical topics (SEO, insurance, nutrition) are reviewed by qualified experts
- We clearly attribute content to named, real authors
Authoritativeness
- We cite authoritative sources (academic journals, government data, industry reports)
- We build topical authority through comprehensive coverage, not thin content
- We earn backlinks and citations through quality, not link schemes
Trustworthiness
- We maintain full transparency about affiliates, advertising, and AI usage
- We correct errors promptly and visibly
- We clearly distinguish editorial content from advertisements
Content Quality Benchmarks
Every article published on Ojasara meets these minimum standards:
Accuracy
- All statistics verified: We cite the original source for every data point
- No outdated information: Articles are reviewed annually; outdated content is updated or removed
- Expert approval: Technical claims are reviewed by subject matter experts
Depth
- Comprehensive coverage: We aim to be the definitive resource on topics we cover
- No thin content: Minimum depth of 2,000+ words for pillar content
- Actionable insights: Every article provides specific, implementable advice
Originality
- Original research: We conduct our own data analysis, surveys, and testing
- Unique perspectives: We don't regurgitate competitor content
- No AI slop: AI assists research; humans create insights
User Value
- Problem-solving focus: Every article addresses a specific reader need
- Clear structure: Easy to scan, navigate, and understand
- No filler: Every paragraph earns its place
Fact-Checking Process
Before publication, all articles undergo our fact-checking protocol:
- Source Verification: All cited sources are verified as legitimate and current
- Data Validation: Statistics are traced to primary sources (not secondary citations)
- Expert Review: Technical claims in specialized fields are reviewed by qualified experts
- Recency Check: Information is current as of publication date; outdated content is flagged for update
Corrections Policy
We are committed to correcting errors promptly:
- Minor errors (typos, broken links) are corrected immediately
- Factual errors are corrected with a visible correction notice at the top of the article
- Significant errors that affect the article's conclusions may result in a full rewrite or removal
To report an error, contact corrections@ojasara.com.
What We Will Not Publish
The following content types will never appear on Ojasara:
- Medical or veterinary diagnoses: We provide information, not diagnoses—always consult professionals
- Financial advice: We analyze costs and options; we don't tell you what to buy
- Sponsored content disguised as editorial: All paid partnerships are clearly labeled
- Content that violates Google's Webmaster Guidelines
- Clickbait or sensationalized headlines that don't match content
- Thin affiliate content designed only to generate commissions
Update Cadence
Our content is maintained on a regular schedule:
- Pillar content: Reviewed and updated quarterly
- Time-sensitive content (e.g., "2026 Insurance Comparison"): Updated annually or more frequently as data changes
- Evergreen content: Reviewed annually for accuracy
Each article displays its original publication date and last update date.
Reader Accountability
We invite readers to hold us accountable:
- Found an error? Email corrections@ojasara.com
- Think we missed something important? Contact editorial@ojasara.com
- Have feedback on our editorial process? We're listening at hello@ojasara.com
The Ojasara Standard isn't just a document—it's a promise. We're here to earn your trust, article by article.